TERMS & CONDITIONS

Terms & Conditions of Service

*By using Proxiweb's services, you acknowledge that you have read, understood and accepted these Terms & Conditions of Service.

At Proxiweb, we believe in building long-term relationships based on transparency, communication and trust. These Terms & Conditions explain how we work together, what you can expect from us, and what we require from you to deliver the best possible results.

 1. Our Services

Proxiweb provides Google Ads management, optimisation, consulting and related digital marketing services as agreed with each client.

Services may include campaign creation, ongoing optimisation, reporting, keyword research, ad copywriting, landing page recommendations and strategic consulting, depending on the selected service package.

2. Getting Started

To begin managing your Google Ads campaigns, we may require access to:

• Your Google Ads account

• Google Analytics

• Google Tag Manager

• Your website

• Business information

• Branding assets

• Existing advertising accounts where applicable

Delays in providing access or requested information may delay campaign setup and optimisation.

3. Google Advertising Costs

Our monthly management fee covers the professional management of your Google Ads account.

Advertising spend is paid directly to Google using your own payment method and is separate from Proxiweb's management fee.

Google may charge your payment method throughout the month depending on your campaign activity and billing thresholds.

4. Management Fees

Management fees are payable monthly in advance.

Invoices are issued before the start of each billing period and payment is due before services commence for that month.

Should payment not be received by the due date, Proxiweb reserves the right to pause or suspend services until the account is brought up to date.

5. Initial Optimisation Period

Google Ads campaigns require time to gather data and optimise performance.

We recommend allowing a minimum of 90 days before evaluating campaign success.

During this period we continuously review performance, refine targeting, improve ad copy, optimise bidding strategies and make ongoing improvements.

6. No Guaranteed Results

While we apply industry best practices and continuously optimise every campaign, digital advertising outcomes cannot be guaranteed.

Proxiweb does not guarantee:

• First-page rankings

• Number of enquiries

• Sales

• Revenue

• Return on investment

• Conversion rates

Campaign performance depends on numerous factors beyond our control, including competition, budget, website quality, pricing, seasonality and market conditions.

7. Your Website

Advertising can only be as effective as the destination it sends visitors to.

Website design, loading speed, mobile usability, pricing, product availability, customer service and sales processes all influence campaign performance.

Proxiweb may recommend improvements but cannot accept responsibility for website-related issues affecting results.

8. Google Platform Changes

Google regularly updates its advertising platform, policies, algorithms and available features.

These changes may affect campaign performance, costs or available functionality without notice.

Proxiweb cannot be held responsible for changes implemented by Google or third-party platforms.

9. Client Responsibilities

To help us achieve the best possible results, clients agree to:

• Provide accurate business information

• Supply requested content and approvals promptly

• Maintain valid Google billing details

• Notify us of significant business changes

• Respond to requests within a reasonable time

10. Communication

We believe communication is essential to successful campaigns.

Clients are encouraged to contact us whenever they have questions or require assistance.

Campaign changes are normally completed within reasonable commercial timeframes depending on workload and complexity.

11. Reporting

Performance reports are available on request or as included within your service package.

Campaign performance should be evaluated over meaningful periods rather than on isolated daily fluctuations.

12. Fees and Annual Reviews

Our fees may be reviewed annually to reflect changes in operating costs and service improvements.

Should an adjustment become necessary, we will provide at least 30 days' written notice.

13. Cancellation

Following the initial 90-day optimisation period, either party may terminate the agreement by providing 30 days' written notice.

Outstanding balances remain payable upon termination.

14. Intellectual Property

Campaign structures, keyword research, bidding strategies, reporting templates, ad copy, processes and proprietary methodologies developed by Proxiweb remain our intellectual property unless otherwise agreed in writing.

Clients retain ownership of their own branding, logos, website content and business information.

15. Confidentiality

Both parties agree to treat confidential business information responsibly and not disclose such information to third parties except where required by law or with written consent.

16. Limitation of Liability

Proxiweb will always endeavour to provide professional services using reasonable care and skill.

However, our liability is limited to the value of management fees paid for the affected month of service

We cannot be held responsible for indirect losses, lost profits, business interruption or losses arising from factors beyond our reasonable control.

Nothing in these Terms excludes liability where exclusion is not permitted under applicable South African law.

17. Force Majeure

Neither party shall be liable for delays or failure to perform obligations resulting from events beyond their reasonable control, including natural disasters, internet outages, power failures, government action or other unforeseen circumstances.

18. Privacy

Proxiweb respects your privacy and handles personal information in accordance with the Protection of Personal Information Act (POPIA).

Information provided to us is used solely for delivering our services and will not be shared except where required to provide those services or where required by law.

19. Acceptance

By making payment for our services, instructing us to commence work, or continuing to use our services, you confirm that you have read, understood and accepted these Terms & Conditions of Service.